Welcome Aboard!

The Sydney International Boat Show is promoted globally and generates more than $AUD10 million in marketing and media exposure annually.

A comprehensive media, promotions and advertising strategy is developed each year to optimize event exposure to a targeted and engaged audience across local, national and international markets. The Mulpha Events Marketing Team are here to help and will work with you to promote your presence at the event.

Should you have any questions, please email – media@sydneyboatshow.com.au

Click the button below to access great opportunities to boost your exposure in collaboration with the event.


Exhibitor Marketing Opportunities

Maximise your brand awareness through the Show’s marketing assets and leverage unique opportunities to promote your brand. The below opportunities are available exclusively to exhibitors to amplify your Show experience:

  • A5 Official Program
  • Featured Exhibitor Listing
  • Digital Marketing Package


Download our Marketing Opportunities Guide via the button below.


Media & PR

Help us help you!

We’d like to introduce Natalie Brown from Blue Bucket Media, who is managing our media and PR for this year’s event. Please share with Natalie any information and imagery which can be included in our press kit and shared with media in the lead-up to and during the Show. Natalie will contact you directly should we require additional information or need a quote for media releases.

You can reach out to Natalie on email via the button below.



New Products & Boat Show Offers

We love content – help us help you!

If you’re debuting a boat, new model, new product, have a Boat Show Special, or will be running a competition during the Show, please share information and imagery with us. This information will be utilised to build a strong content plan in the lead-up to and during the Show for media, eNewsletters, and social media. Whilst we can’t guarantee coverage, we will do our very best to utilise the information we receive.

To take advantage of this opportunity, please supply information to us by email via the button below.


Exhibitor Marketing Toolkit

The bigger the event, the better the opportunity to enhance your return on investment! Share the excitement with your clients, prospective clients, and followers, with our exhibitor-exclusive branding kit.

Click the button below to access all the tools you’ll need including logos, email footer, social media and digital assets, and use them across your marketing channels to start spreading the word that you’ll be at the 2024 Sydney International Boat Show!



Exhibitor Marketing Checklist

Whether you’re a seasoned exhibitor or new to the Show, we appreciate the time and effort that you and your team have put into preparing for the event. Our Exhibitor Marketing Guide includes a handy checklist to assist with maximizing your return on investment as an exhibitor. We hope you find this valuable.

Click on the button below to download our Exhibitor Marketing Checklist.


Social Media

Don’t forget to follow us, tag us and join in the conversation using #SydneyBoatShow on:


When you tag us, we’ll be able to reshare to our audience.

TIP: Be sure you have sharing enabled on your account.

Download our Social Media ‘HOW TO’ Guide via the button below.


our partners